Topic: Updates

2469 Articles

How does packaging affect marketing?

The influence of product packaging on purchase decisions necessitates attention to detail and a sense of brand image. It is critical in retail sales, wher...

Jul 18, 2026 1 VIEWS

Who created the first newspaper?

Johann Carolus The German-language Relation aller Fürnemmen und gedenckwürdigen Historien, printed from 1605 onwards by Johann Carolus in Strasbourg, is o...

Jul 18, 2026 3 VIEWS

How much did the first record player cost?

It was the radio company, Philco who in 1955 first introduced its range of all-transistor phonograph models. They were portable, battery-powered, and even...

Jul 18, 2026 2 VIEWS

What are the risks involved in marketing?

Types of Marketing Risk Brand risk. Any company can lose its brand’s value. Miscalculating your target market. Failure to conduct ample market research, c...

Jul 18, 2026 2 VIEWS

What is the role of permission marketing?

Permission marketing is a low-cost and effective way to create a relationship with a potential customer. While other forms of advertising may reach a bigg...

Jul 18, 2026 1 VIEWS

What is consumer insight examples?

The less the company can understand its consumer, the more difficult it becomes for them to survive in the market. In the end, consumers that generate dem...

Jul 18, 2026 1 VIEWS

What is mat and YTD?

Year-to-date (YTD) Sales Volume and Value: The sum of sales volume/value from the beginning of year to the latest period. Moving Annual Total (MAT) Sales ...

Jul 18, 2026 2 VIEWS

What is an institutional market example?

Institutional markets: Institutions are non-government organizations that buy goods and services to support their internal operations. The function of ins...

Jul 18, 2026 2 VIEWS

How do you promote a new mall?

7 Shopping Mall Holiday Marketing Ideas Giveaways. Giveaways are a great way to attract the masses to your shopping mall during the holiday season. Spread...

Jul 18, 2026 2 VIEWS

What does Ricoh company do?

Ricoh produces electronic products, primarily cameras and office equipment such as printers, photocopiers, fax machines, offers Software as a Service (Saa...

Jul 18, 2026 2 VIEWS

What do you mean by research setting?

Simply put, research setting is the physical, social, or experimental context within which research is conducted. In a research paper, describing this set...

Jul 18, 2026 2 VIEWS
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